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    Los Angeles, CA - December 24, 2012 - -  What are the major reasons for small business failure? Could it be lack of experience, insufficient capital and poor location? What about poor management, over investment in fixed assets or unexpected growth? Or, are poor management of credit, overwhelming competition and low sales factors? All of these are viable reasons for a failed business.

    But, they’re not the only reasons. According to Sandy Cormack, owner and administrator of the site, business leaders often overlook something inside of them that’s hard to ignore and, perhaps, even more difficult to change: Their thoughts. More specifically, according to Cormack, how one processes their thoughts and makes decisions.

    “If a person understands whether they are left brained or right brained, they can then learn the bias this brings to how they function as a professional,” Cormack said. “With this knowledge, they can better understand their leadership style, how they solve problems and how they interact with team members, among other things.

    “This understanding helps them realize their strengths and weaknesses, which can help to improve their communication skills and develop a strategy for professional development and self-improvement,” he said.

    For this reason, Cormack said provides the perfect tool for helping business leaders turn their organizations into high performing, innovation and effective operations.

    It’s a powerful statement to be sure, but provides business leaders with information about the left brain, right brain theory of leadership, as well as provides site users with a free test to give them insight into the way they think and process information.

    The free test, which is 20 questions, produces a basic, for-informational-purposes report that gives those who take it solid fundamental information about left brain, right brain concepts.

    “After taking the test and receiving a free report we generate for each test taker, a person is able to understand how their co-workers differ, and how that difference or diversity can be leveraged to make their organization more productive and successful,” Cormack said.

    Understanding your brain, Cormack said,is the key to professional development, as it reveals one’s unique strengths and provides the essential foundation for leadership development, creativity, innovation and team building. 

    This left brain, right brain test is free to take, just as the report that accompanies it.

    The report will help individuals with the following:

    • Understand how they think 

    • Discover their natural strengths

    • Develop their creativity

    • Work better in teams

    • Make better decisions

    The test takes less than five minutes to complete, and the results are emailed directly to the test taker.

    For more information about the test, and the accompanying report, visit If you have questions, about the test, you can email Cormack



    Created and administered by Sandy Cormack, offers a free online test that allows individuals to learn more about their strengths and weaknesses, which can help to improve their communication skills and develop a strategy for professional development and self-improvement. The test produces a basic, for-informational-purposes report that gives those who take it solid fundamental information about left brain, right brain concepts.

    Source: EmailWire.Com

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    (EMAILWIRE.COM, December 27, 2012 ) Melbourne, VIC – Transcend Support, a non-profit online support group for parents of transgender children, is offering assistance to families through its online and offline support groups. Transcend allows parents to discuss the struggles of raising transgender children and offer support to one another. As well as local meetings and events Transcend offers a private forum where parents can share their experiences in an understanding environment.

    The prime purpose of Transcend Support is to provide help for parents of transgender children; however various articles are also published to create awareness on the issues amongst the general public and fight discrimination. A publication of a complete fact sheet by Rainbow Health Ontario is an example of a resourceful material that can both create awareness amongst the public on gender identity and can also prove very helpful to families with transgender children. Transcend Support works with various other support groups to provide inspiring stories. An article titled “Born as a girl” shared by Transcend Support, has discussed the lives of many transgender people including some celebrities. Latest news such as Joe Biden’s statement that transgender discrimination is the civil rights issue of our time is also published by the support group.

    Transcend Support has stated that the forum requires confirmation as it wants to ensure privacy of all its members. It further stated that the forum is exclusive for parents of transgender children only. The support group has informed the new forum members to not use their real names to protect them from any discrimination. The forum acts as a more personal assistance and encouragement feature of Transcend Support. Due to the secrecy of identity and privacy of the details, the forum offers the families to freely discuss the concerns and issues. More often than not the circumstances are common amongst different families of transsexual children and solutions can be found.

    Transcend Support is keen on connecting with other support groups as well and offers resource and link sharing to reach out to more parents and families.

    About Transcend Support
    Transcend Support is one of the leading non-profit support groups to help families of transgender children. Through their online platform,, various real life stories, recent news and creative art on transgender can be viewed. The online support group is known for its blog and forum where parents of transgender children often discuss their life events, and offer support and encouragement to one another.


    For more information about transgender children, or to schedule a meeting or interview with founders of, please email at

    Rebekah Stone

    Source: EmailWire.Com

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    December 26, 2012 (New Orleans, LA) – Infintech Designs has recently released a guide and advice-sheet that helps to explain and inform the process of logo creation for online use. This guide to website logo design is just one of hundreds of blog posts in which Infintech Designs has provided expert analysis as well as free advice and help to their customers and readers. Drawing on their expertise in the areas of website design and marketing, they break complex ideas down into simple elements while giving a broad overview of current trends and events.

    Logos are an important and vital part of any brand identity, serving as a symbol and recognizable feature of the brand or company. As such, it is vital that companies pay attention to the process of logo design and take the time to analyze their potential choice rather than just going with the first idea they can scribble down. The new guide from Infintech Designs is a valuable tool for those considering a new logo or a redesign of an existing brand identity. This new guide offers a number of helpful tips, such as whether and how to incorporate text into logos, what a logo should represent, the difference between company spirit and core activities and the importance of color.

    Based in New Orleans, Infintech Designs provides web design and search engine optimization services to a wide variety of customers. Their areas of excellence include search engine marketing, ecommerce design, social media marketing, web hosting and website redesign. Indeed, they are in essence a one-stop-shop for web presence, providing hosting and purchasing of domain names in addition to design and marketing. With a number of excellent and professional graphic designers and website developers on hand, they understand the importance of design and visuals in the message of a company and website. As such, they are perfectly placed to advise on logo creation and design. 

    Any business or individual considering looking for a new logo or not satisfied with their current logo can benefit from the helpful tips and advice in the recent ‘Web Design: The Logo’ advice and tip-sheet from Infintech Designs.

    About: New Orleans-based Infintech Designs is a full-service online marketing and web design company. They offer everything from hosting and domain names to search engine marketing and optimization, with consultation available by phone or via


    Brian Hong
    3110 Magazine St., #120
    New Orleans, LA 70115

    web design new orleans video

    Source: EmailWire.Com

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    December 27th 2012 – After the success of Cars, Pixar Studios is gearing up for their new movie ‘Planes’, slated for a cinema release worldwide on August 9th 2013. Contrary to a previous statement, Pixar will be bringing this animated film to theaters near you soon, rather than releasing it straight to DVD.

    Planes is a spinoff of the very popular Disney Pixar ‘Cars’ series and was first mentioned in the series ‘Mater's Tall Tales’. At the end of the 'Air Mater' episode the characters joked that they should make a whole movie about planes, and that is what gave birth to the idea behind this new movie. Voice stars for Planes includes Jon Cryer of ‘Two and a Half Men’ fame as the main character “Dusty Crophopper”, Stacy Keach will keep his role from the short animated film as Skipper and Brad Garrett from ‘Everybody Loves Raymond’ has done the voice over for Chug.

    Planes is expected to be another theatrical and merchandising hit, and the fact that one Facebook fan page has over 6700 fans is a proof of that. Although Pixar isn't producing the film, John Lasseter will be one of the producers. In one of is interviews, he stated “We had a lot of fun exploring the world of Cars and filming it; and after making two movies with the characters, we wanted to see where our imaginations would take us if we made a film that took the concept and made it sky bound. We expanded the world of Cars, and with Planes we got to explore many new fun-filled situations and also got the perfect opportunity to introduce some fantastic new characters to the series. The team at DisneyToon Studios has done such an amazing job creating a heartfelt story filled with great comedy, adventure, and emotion. We are sure that our viewers will enjoy this new tale of fun, courage and friendship as they experience a new kind of animated adventure Cars style”.

    It was announced on August 20, 2011 at the D23 Expo that Jon Cryer will be the voice of the main protagonist Dusty, though he is rumored to be dropped and a new actor for voice over is yet to be announced. James Seymour Brett is set to write the film's score. For more information on the movie and to keep up with all new news until the release, join the fan page at

    Media contact:

    Source: EmailWire.Com

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    ( - December 27, 2012)

    Reputation Management-Why Worry About My Online Reputation?

    • 92% have more confidence in information found online than from a salesclerk or other source (Wall Street Journal, Jan 2009)

    • 90% of online consumers trust recommendations from people they know; 70% trust unknown users, 27% trust experts, 14% trust advertising, 8% trust celebrities (Econsultancy, July 2009, Erik Qualman, Socialnomics)

    • 70% consult reviews or ratings before purchasing (BusinessWeek, Oct. 2008)

    • 61% of people rely on user reviews for product information or research before a buying decision is made. (Razorfish, 2008)

    • 51% of consumers use the Internet even before making a purchase in shops (Verdict Research, May 2009)

    As you can see from the above information, your customers are researching, reading, learning and reviewing you right now.

    How Am I Able To Track What Is Said Online About My Business?

    Now, thanks to a patented software, Reputation Strategy provides businesses with the ability to find the negative reviews online by merely entering your business phone number.

    You can try this amazing free software at:

    How Does It Work?

    Once you enter your businesses phone number, the software goes out and scours the internet for directory review sites to gather reviews on your business and displays the negative reviews.  Some of the sites it searches are Google+ Local, Yelp, Yahoo, CitySearch, Insiderpages and Superpages.

    What Strategies Can I Take To Manage My Reputation?

    The short answer is for you, your employees and business be the best you can be by providing good service or products that your clients or customers will love.

    Of course the best starting point is to find out what and where your clients or customers are saying about your business by using the reputation report.

    One way to help increase positive reviews is to make it simple for new clients or customers to sing your praises. Ensuring that your businesses website or online store has the capability to submit reviews is essential.

    An ingenious way to control your reviews is to have all reviews gathered in a central location and then posted to the online review site.  This particular strategy is further outlined on this 30 minute training video from

    About is a company that helps businesses control their online reputation.  Once a system is put in place, we help the business implement marketing strategies that will increase business from their website.


    Mick Unick

    Reputation Strategy

    4009 6th Ave Ste #30

    Kearney , NE , 68845


    This hCard created with the hCard creator.

    Source: EmailWire.Com

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    (NEW ORLEANS – December 27, 2012) – Hotels in New Orleans near the Superdome is the place to be for football fans in 2013 with the Allstate Sugar Bowl and Super Bowl XLVII playing out in the Mercedes-Benz Superdome. College football rivals the Louisville Cardinals and Florida Gators will go head to head in the Sugar Bowl on January 2, 2013, just one day after revelers celebrate New Year’s Eve in New Orleans.

    Hotels in New Orleans near the Superdome are primed and ready for the influx of fans, and local online travel portal offers these recommendations to visitors for the best hotels in the area – from a deluxe hotel experience just steps away from the Superdome to budget-friendly stays for Sugar Bowl 2013.

    * For luxury and location, there is no better hotel than the new Hyatt Regency New Orleans. Re-opened in 2011 after a stunning top-to-bottom renovation, Hyatt Regency sits in the shadow of the Mercedes-Benz Superdome and offers guests the ultimate fan experience with sports bar/restaurant Vitascope Hall and John Besh’s new Louisiana seafood restaurant, Borgne. 

    * The Roosevelt New Orleans, one of New Orleans’ classic luxury hotels, is just a short walk away from the Superdome. The hotel is steeped in the city’s history – from the Sazerac Bar to the famous Blue Room – and offers visitors a taste of New Orleans style, comfort and tradition.

    * An oasis away from the guts and glory of the gridiron, Le Pavillon is the picture of Old World elegance and sits only five blocks away from the Superdome on Poydras St. The hotel is famous for its “lagniappe” (a little something extra) details, including a late-night PB&J and hot chocolate snack service in the hotel’s grand lobby.

    * For modern, boutique-style hotels, look no further than the new Hotel Modern on Lee Circle and the chic W New Orleans on Poydras St. The Modern is home to New Orleans’ hottest new craft cocktail emporium, Bellocq.

    * If you have caviar taste but a po-boy budget, several hotels near the Superdome offer great value for game-time. Some of the best budget hotels within walking distance of the Superdome include the Holiday Inn Superdome, Queen & Crescent Hotel, St. James Hotel and Lafayette Hotel.

    More Sugar Bowl travel tips from The Mercedes-Benz Superdome is less than 15 minutes walking distance from the edge of the French Quarter. A cab ride to/from the Superdome from/to the French Quarter is approximately $7-$10. Pedicabs are a new addition to New Orleans' transportation scene. During major events, you might catch a pedicab at the Superdome, or you can call ahead to schedule a pick-up. Rates: $1/block/person, or $60 per hour (rates increase for major holidays, including Mardi Gras).

    If you’re planning to be in New Orleans for the Sugar Bowl, hotels near the Superdome and French Quarter hotels are the first to book up – don’t wait until the last minute to make your reservation. Wherever you choose to stay for the big game in New Orleans, book your travel plans (hotels, tours and attractions) on and automatically receive vouchers for FREE food and drink with the Big Easy Upgrade.

    Tweet it: @NOdotcom recs best #NOLA hotels near Superdome for @SugarBowlNOLA


    Launched in 1995 as a hospitality portal, today generates hundreds of thousands of unique visitors per year and millions of page views from travelers who are planning to visit New Orleans. With the most intuitive and recognizable web address for the city, is the first place visitors go to book New Orleans hotels, New Orleans tours and activities.

    # # #

    Media Contact

    Colleen Rush, Editor
    839 St. Charles Ave. Suite 305
    New Orleans, LA 70130
    Phone: 504-309-1004

    Source: EmailWire.Com

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    Contact: Brian Parnall

    Business Name: DotComSecrets Birmingham


    20 Clydesdale Road, Quinton, Birmingham, West Midlands, B32 1DP UK


    The owner of DotComSecrets Birmingham, Brian Parnall advised that people were being negative about his company’s website.  Brian said “Clients and prospective client said they thought the website was dated, so I decided to go for a total revamp”.  We were also advised that the old website was 3 years old, and because the company offers website design, the owner thought it best to redesign.  The new site can be seen here

    The website is primarily for prospective customers to get a feel of what this business can do for them.  We have learned that the business offers such services as SEO, Internet marketing, PPC Management, Social Media Marketing, Pre-Emptive Reputation Marketing and Web Design.  We have also discovered that DotComSecrets Birmingham, although primarily offering SEO Services to UK companies, they do also have clients in other countries across the World, including America, Canada and Australia.

    After being questioned on the main aims of the website and that of DotComSecrets Birmingham, Mr Parnall replied “We simply want to help businesses increase their revenue and profits by concentrating online marketing around their most profitable products and services. This increased profit can then be re-invested into other online marketing campaigns to ensure that they truly start to dominate their industry”.

    With a number of search engine optimisation packages, and other internet marketing related services it is clear that this business has it’s finger on the pulse with this ever changing industry.  What is more refreshing though is that it is really clear that this business wants to help other businesses become successful by utilising the internet and all that comes with it.

    DotComSecrets Birmingham has been helping businesses increase profits for over 3 years, where its owner, Mr Parnall, has been involved with targeted website traffic generation for over 12 years. 

    MEDIA CONTACT: DotComSecrets Birmingham,, 0121 4220754 / 07866 493197

    Source: EmailWire.Com

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    It comes as no shock that both CNN and are reporting that once again the number 1 "New Years Resolution" for 2013 is for people to lose weight.

    One such weight loss expert is Isabel De Los Rios whom has a weight loss plan called The Diet Solution Program.  From her website we find the following information. "Isabel De Los Rios is a certified nutritionist and exercise specialist who has already helped over 25,000 people all over the world lose incredible amounts of weight, regain their health and permanently change their lives."

    After speaking with various dieters even Isabel's mother had something to say to us which was "The doctors tell me I'm a pure miracle. It's no miracle it's my daughters nutrition plan!" As her mother she maybe overly possitive about her daughters nutritional program, however, this is what we are advised by a New Zealand couple Karen and Stewart Parker "We're loving it" when they were asked about their experience with the diet solution.

    Further more Cindy Jones tells us that she is not starving and that she loves her life.

    When asked what driver her to keep helping individuals lose weight De Los Rios says that her number one goal is to help people lose weight and that she even provides a free "Starter Kit to Permanent Weight Loss & Vibrant Health" which is worth $29. This kit includes a 7 day plan with such tips as "3 tricks to jumpstart your Fat Loss right now" and "How to use your favourite "FATTY" foods to maximise your weight loss."

    The Diet Solution Program looks set to assist people get on the right track to lose weight for their New Years Resolutions.

    About Isabel and her qualifications. Isabel graduated from Rutgers University with a degree in exercise physiology (a pre-med curriculum). She is a Certified Strength and Conditioning Specialist, the highest and most advanced certification given by the National Strength and Conditioning Association. She is also a Holistic Nutrition Lifestyle Coach, certified by the Corrective Holistic Exercise Kinesiology (C.H.E.K.) Institute in San Diego, California. She counsels many special populations, including diabetics, heart disease patients, cancer survivors, and overweight individuals, as well as healthy individuals who wish to maintain health and prevent disease.

    Media Contact:

    Source: EmailWire.Com

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    (EMAILWIRE.COM, December 28, 2012 )
    Austin, TX -- Charity52 proudly announces that this week they have released a limited edition "Achieve" t-shirt in partnership with the Down Syndrome Association of Central Texas (DSACT). The shirt design seeks to raise awareness about the programs and services they offer. Charity52 is a socially conscious business that partners each week with one of the million or more registered 501(c)(3) charities and non-profits in the U.S. to put a spotlight on their cause.

    While the genetic condition known as Down syndrome impairs intellectual development, it does not impair the many talents and gifts of the individual. Since 1991, DSACT ( has promoted inclusion of individuals with Down syndrome and the fulfillment of each individual's potential through programs, services, resources and advocacy. This week, Charity52 is working with the non-profit organization to release a limited edition “Achieve” t-shirt to bring awareness to their cause.

    “We are honored to be working with DSACT this week to highlight the programs and services they provide,” said Charity52 President Chris Scharff. “We worked closely with the staff at DSACT and think the “Achieve" design captures the spirit and optimism so prevalent throughout their organization."

    Each week, Charity52 pairs a new charity with a nationally renowned artist to create a new limited edition t-shirt design. The goal of which is to connect real people with important causes and make a real difference.

    Down syndrome, which is usually caused by an error in cell division called non-disjunction, occurs in approximately one in every 800 live births, touching every race, nationality, religion and socioeconomic group. While the cause is unknown, the error occurs at conception through no fault of the mother and with 80 percent of the mothers under 35 years of age.

    Many with Down syndrome have health complications such as respiratory, vision and hearing problems among others. For DSACT and Charity52, the most important fact to remember about those with Down syndrome is that they are more alike than different from other children and adults. DSACT's mission is to provide education, support and resources to individuals with Down syndrome, their families, professionals and the community, while building public awareness and acceptance of the talents, gifts and abilities of individuals with Down syndrome.

    "DSACT has meant a lot to our family. Through the organization, we have formed some very close and life-long friendships. It has been a place to find understanding, knowledge, advice and acceptance. My daughter has taken part in art, swim and yoga classes. I feel like these programs are crucial to her growth as well as my emotional growth." ~ Rachel, DSACT parent

    Available for only a week, this limited edition shirt by DSACT is printed on high quality poly-cotton blend shirts made to last forever so that they endlessly foster awareness that can help Down syndrome individuals to “Achieve.” For more information, please visit

    About Charity52:

    Charity52 is one of a new breed of socially conscious businesses operating with community involvement as a core part of their business model. Each week, the Austin, Texas-based Charity52 pairs a new charity with a nationally renowned artist to create a new limited edition t-shirt design. The goal of which is to connect real people with important causes and make a real difference.

    Contact information
    Alice Ruiz Executive Director
    PO Box 171058
    Austin, TX 78717


    Chris Scharff

    Source: EmailWire.Com

    0 0 - December 28, 2012 - Baltimore, MD  – The world is mourning the passing of Norman Schwarzkopf, the great 4-star General who commanded Operation Desert Storm and drove Iraqi forces from Kuwait in 1991. Many business leaders have been inspired by his strong leadership philosophy. Recently published some of his best know quotes on leadership, including:

    “You learn far more from negative leadership than positive leadership. Because you learn how not to do it.”

    “The truth of the matter is that you always know the right thing to do. The hard part is doing it.”

    “True courage is being afraid, and going ahead and doing your job anyhow, that’s what courage is.”

    “When placed in command, take charge.”

    “Leadership is a potent combination of strategy and character. But if you must be without one, be without strategy.”

    General Schwarzkopf’s leadership wisdom can be applied in any profession which relies on strong leadership skills, according to Sandy Cormack, an independent organizational development consultant. “There are many ways to be a leader, but great leadership relies on a wide range of skills and abilities – such as visioning, mental analysis, building relationships, and decisiveness.”  He has published a new video presentation illustrating how brain science principles can be applied towards developing leadership skills in an individual.

    “Everyone has a unique leadership style that’s highly influenced by their mental preferences,” says Cormack.  “Understanding your preferences - and the preferences of those you manage - can make you a better leader, and help you understand your people in a new and different way.”  The video presentation, entitled “The Leader’s Dilemma,” outlines how leaders of all kinds can acquire this understanding and apply it in real-world situations.

    The video presentation describes the four thinking styles at play in every leader:  analytical, conceptual, structural and social. Although everyone uses all four thinking styles, people prefer to use some more than others.  This illustrates a clear left brain-right brain approach to leadership. The way a person thinks, the way an individual’s brain works strongly influences the kind of leader that a person is. Further, it influences the kind of leader a person prefers to follow.

    Developing leaders is a high priority in many corporations.  Success depends not only on how leaders learn to leverage their strengths, but how well they overcome their inherent leadership weaknesses. Cormack’s video presentation outlines how a comprehensive brain science approach to leadership development can develop more ‘complete’ leaders who more readily ‘step outside’ their preferences and give their employees what they need to be successful.

    For more information on Sandy Cormack’s method, visit the presentation video at, email Cormack at or call at 410-459-5508.  The original article can be found at

    Source: EmailWire.Com

    0 0 - December 28, 2012 - Devon Artis, a local salon expert, announced December 28 the pre-launch of his new site,, which he designed to serve as a directory of the hottest, most sought after salons in the city.

    Through, salons have the opportunity to be included in the exclusive online salon directory that continues to generate a great deal of interest from consumers. The online directory is designed to help salons -- including day spas, barbers, tanning facilities, and manicurist and pedicurists -- showcase their businesses, as well as grow from referrals that are posted to their profile.

    “As you know, the salon business is different than other in the services industry as most of the business generated by a salon is from referrals,” said Artis. “My new directory,, helps salons start a ‘chain reaction,’ which will initiate more calls, visits and more referrals to those that subscribe to it.”

    Cleveland Salons that subscribe to the directory receive the benefit of having their business profiled on the site with a site listing. The listing can feature a photo gallery, video,coupons, address and contact information, as well as services offered and allows for comments from customers.

    Through the listing, a salon’s customers can provide a review of the services received. The positive word of mouth generated by customer reviews through the site will help participating salons set themselves apart from the competition, create brand awareness and establish a presence for the business online without the salon having to make a huge financial outlay for a customized website.

    Additionally, salon owners who subscribe will have access to their business profile and are able to customize and change it as they like or during times of special promotions or for sales events.  

    Pure and simple,, offers local businesses the best, and most cost effective ways to reach local customers. Membership to the site includes a professionally designed profile online, which is one of the most effective hair salon marketing tools, said Artis.

    “This directory will almost magnetically attract customers because it gives them a place to connect with you online,” said Artis. “There’s no other way to convey how important I feel this Salon Directory can be for your salon, and your clients, it’s proven to be that effective for those who have already subscribed.

    “For Cleveland-area salons, image means everything, but salon owners still want to grow their business,” said Artis. “Creating an online presence takes a great deal of time, takes a lot of work and honestly it can be downright expensive, which means it is not practical for most salons and image professionals.” 

    This is why is different. It provides a strong online profile for a salon that allows customers to provide reviews about a business so it can generate referrals that are simple and easy for salon owners to manage.

    Additionally, pricing packages are affordable and managing a salon’s account is easier than managing a Facebook page.

    For more information, visit, where current profiles are listed for review. Early bird pricing is available.


    About Cleveland Salons Review

    Devon Artis, a marketing expert and application developer created and designed to serve as an online hub for salons throughout Cleveland. Through the site, salons are featured including the services they provide, contact information and allows customers to provide reviews and referrals for the service they receive. Subscription to the site means salon owners are able to easily create customizable online profiles. 

    Source: EmailWire.Com

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    FOR IMMEDIATE RELEASE - December 28, 2012 - In the never ending search for a simple cure to overweight and obesity, one suspect that has been gaining an increasingly negative profile is sugar, and more specifically fructose. Dr Robert Lustig of UCSF has been the main champion of this campaign, with his 90 minute video entitled Sugar: The Bitter Truth getting viewed over 3 million times in just over three years on YouTube!

    Now Dr Lustig has penned a book called ''Fat Chance - Beating the Odds against Sugar, Processed Food, Obesity, and Disease'' which has just been released in Hardback and is about to be launched on the kindle in the coming days for just over $15!

    One of the most compelling parts of Dr. Robert Lustig's campaign against sugar is his credentials and his explanations of complex biochemistry coupled with a wealth of scientific research. The research and his interpretations of it have been carried on numerous media outlets including 60 Minutes.

    But, although Dr. Lustig's message seems compelling to lay people, it seems that his scientific colleagues aren't so supportive of his views. In fact at a Sugar Symposium organised by the American Society for Nutrition at the Experimental Biology meeting held this year, Dr Lustig and several other key researchers were given the opportunity to present their views on the science in what was deemed the "Sugar Showdown - Science Responds to Fructophobia" (link also contains videos of all lectures). The most notable quote from this meeting was from John White, Ph.D., of White Technical Research who stated that "You don't often see this at a meeting..... (a) groundswell of researchers pushing back against inflammatory remarks and overstatements.”

    The most telling part of this Sugar Showdown was the Question and Answer section where several scientists took Dr Lustig to task regarding overstating the research and his heavy reliance on animals models (especially when discussing sugar/fructose and addiction) which have been shown to be unreliable when representing human responses.

    Cardiologist James Rippe, M.D" was quoted as saying after the event "People called him on it going to the media directly, he said, Dr. Lustig didn't have to have the same standards of proof that scientists usually must have."

    This is also worrying for many other 'campaigners' who also champion sugar and fructose as being the source of many modern disease epidemics. Australian lawyer and author David Gillespie has become a mini-celebrity on the back of his best-selling books entitled 'Sweet Poison - Why Sugar is Making Us Fat' and 'Big Fat Lies - How the diet industry is making you sick, fat & poor', and holds similar views to Robert Lustig in a number of areas. Although, he too has come under fire from numerous qualified health professionals for misrepresenting and cherry-picking research, most noticeably via the website David Gillespies Big Fat Lies.

    So, on the surface, it would seem that Dr Robert Lustig's position isn't supported by the bulk of the scientific literature nor by his researching colleagues. Although many claim that pioneers in many areas who were deemed ahead of their time, weren't accepted when they went against 'conventional wisdom'!

    Time will tell whether Dr Lustig's theories pass the litmus test in the area of book sales and acceptance by the general public.

    Book Review of Fat Chance - Beating the Odds Against Sugar, Processed Food, Obesity, and Disease to follow.

    Media contact:

    Source: EmailWire.Com

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    For Immediate Release

    Increase The Volume of Your Business By Using The Power of Press Releases

    December 31, 2012: When a business is started, the entrepreneur should think how best should he take his business forward. If the business person does an in-depth study, he will realize that relegation of traditional methods of marketing has already started happening, thanks to the concept of online marketing. But, online marketing may not be possible unless businesses have websites of their own. But, just by having a website, a business may not be able to achieve the desired success. Though Internet marketing has the potential to reach hundreds of thousands of customers, this potential can be achieved only if the website of the business is visited by a large number of people. The general prescription given by people is that businesses have to adopt SEO strategies and the Google PPC concept. opines that those who suggest SEO strategies and the PPC concept are oblivious of the disadvantages of these two ideas. While SEO strategies may take many months to produce tangible results, PPC may milk the businesses of whatever small revenues they earn. So, has come out with a strategy that they call as a great strategy. The strategy they suggest is businesses should make use of the power of press releases. Businesses may wonder what is a press release.

    A press release is a news item about anything and in this instance, about the business or their product or service. says that if businesses manage to come out with well-written press releases about their companies or their products, they are certain to attract the attention of a large number of people, more particularly, their potential clients. This is because a news item always has the potential to grab the immediate attention of people. So, when these businesses issue such well-written press releases, they are certain to be read by potential customers. This will increase the traffic to their websites that may ultimately result in increased sales. Another great advantage of press releases, according to, is that they give accelerated benefits unlike SEO strategies. Their cost is almost nil when compared to PPC concept. points out that there are other benefits also from press releases. There may be more back-links that may also contribute to the increase in traffic. Well-written press releases may certainly dominate the Google News. Press agencies from all over the world may also readily pick them up. So, the popularity of these businesses will soar, thus increasing the traffic to their websites. Even highly reputed and big companies adopt the strategy of issuing press releases for growing in their business.

    Thus, has come out with such a detailed explanation for the question "what is a press release"? www, thus explains how press releases can increase traffic to websites of businesses. They emphatically affirm that this strategy will increase the volume of sales of these businesses phenomenally.

    About www provides detailed explanation about press releases. They also show how press releases can increase the traffic to websites of businesses. They firmly say that well-written press releases have the power to dominate Google News. News agencies from all over the world will certainly pick up such well-written press releases also. Thus, press releases can increase the popularity of these businesses.

    For more details, kindly contact:


    Source: EmailWire.Com

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    For Immediate Release

    Script A Success Story in Your Business With The Help of Press Releases With This New Training Course SIMPLE PRESS RELEASE

    December 31, 2012: Businesses may find it difficult to get the desired traffic to their websites. But, unless they have a good traffic to their sites, they can not dream of having good sales. A common solution suggested for increasing the traffic is to adopt SEO strategies or opt for Google's PPC concept. But, SEO strategies may take time for bringing results and the PPC concept may prove to be quite expensive. SEO strategies and the PPC concept may not get sustainable results also. So, says that they have come out with a foolproof strategy that can bring thousands of visitors to any website, be it a business website or an affiliate website. According to them, this strategy will not take as much time as other SEO strategies and is not expensive at all.

    According to, this strategy will get consistent traffic. They say that this strategy is not new and it existed even at the time of publication of the first newspaper. Submitting a simple press release is the strategy that is being suggested by They say that this strategy will increase the traffic, will build back-links that go well even with the algorithms of Google and other popular search engines and take businesses to dominating positions in their respective industries. further adds that search engines and especially Google loves well-written press releases or news. They point out to the fact that many news items rank much higher than other organic results also. They emphatically say that a well-written press release can make an extraordinary, positive impact on the search engine results and appear much above many other results. This is because press releases effectively motivate people to go through them and this aspect is missing in SEO strategies. also points out how a well written but simple press release dominates the Google News and how almost all the news agencies throughout the world will vie with each other to grab the news item. This will ultimately increase the traffic to the website of the business and get them good sales. According to, even large corporations follow the same strategy to increase their traffic and their sales. They try to be everywhere by being in the news. www, rightly points out that news outlets crave for contents and only press releases can satiate their desire for news.

    www, says that they can help businesses to perform the right search for finding out the most appropriate keywords to be used in press releases and will also help businesses to write excellent press releases. They will teach businesses as to where to submit their press releases so that they will start dominating the Google News and will be picked up by all the news agencies throughout the world. They say that they can guide businesses to the right sources from which they can get their press releases done.

    About www is a site that can educate businesses to write and submit press releases at the appropriate places so that they appear in a dominant position on Google News. Since well-written press releases will be picked by news agencies throughout the world, these businesses will have a lot of traffic visiting their site. This will ultimately increase their sales.

    For more details, kindly contact:

    Source: EmailWire.Com

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    For Immediate Release

    Catapult Your Business to An Enviable Position in Your Industry By Issuing Press Releases

    December 31, 2012: Almost all the businesses have realized that they have to embrace technology for beating competition, sustenance and growth in their industry. Technology has increased the power of marketing because unlike traditional methods of marketing, online marketing can access a huge number of clients. But, it is easier said than done. It is true that businesses have to host their websites for reaching out to their customers. But, unless their websites are visited by a large number of clients, businesses can not succeed in increasing their sales. Conservative-minded online marketing experts opine that SEO strategies may trigger an increase in the traffic to websites. But, SEO strategies may take time to fructify. There are other experts who suggest Google PPC concept for improving the traffic. But, this also has the disadvantage of cost. According to, the best way to increase traffic is to opt for submission of press releases. They say that this is a wonderful strategy because they can reach out to more number of people. They add further that the quickness with which press releases grab the attention of people is amazing. So, whether it is a business website or an affiliate website, press releases can be excellent tools for increasing the traffic to it, according to They say that unlike SEO strategies and PPC concept, press releases submitted to free press release sites will work more quickly and will not cost much. emphatically says that submission of press releases is a great idea for increasing the sales of any business because they can build back-links that will pave way for advancing in search engine rankings so that businesses that adopt this strategy will achieve dominating positions in their fields. asserts that Google and other search engines view and rank press releases on a higher plateau and so, news items in the form of press releases may have a better ranking than organically obtained results. This may be because news items always excite people and increase their eagerness to visit and read them. When press releases obtain such good rankings, there is bound to be an increase in traffic to the websites of those businesses and this may result in increase in sales. This strategy is already being followed by big companies.

    www, says they are ready to provide an excellent training to businesses for writing awesome press releases. They add that they can help businesses by giving details of free press release sites also. If businesses follow this strategy, their press releases will be in Google News and will also be grabbed by all the new agencies all over the world. This will catapult these businesses to an enviable position in their respective industries.

    About www

    Simple Press Release can provide awesome training to businesses for writing press releases. Such well-written press releases will not only dominate Google News but will be sought by news agencies all over the world. This will improve the ranking of the website of the business on the search engines that may ultimately get them good sales.

    For more details, kindly contact:

    Source: EmailWire.Com

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    FOR IMMEDIATE RELEASE ( – December 30, 2012) Dr. Paul Tse  is Calgary’s most experienced Doctor of  Traditional Chinese Medicine (T.C.M) It is one of the oldest forms of medicine in the world. Originated in China over 5000 years ago, T.C.M is getting recognized around the world today as an effective method in preventing and treating diseases.


    “T.C.M involves observing the physical appearance to assess the health condition of a person. Most diseases can be detected long before clinical symptoms appear. For example, dark under eye circles indicate a weak chi and blood circulation of the kidney and liver meridians. If left untreated this condition may in time result in back pain, low sex drive, impotence, tinnitus (ringing noise in ears), degeneration of hip, knees, bones, joints and vertebrae discs, menopausal problems, chronic fatigue syndrome, hearing loss,

    vision deterioration, allergies, cancer or many other chronic diseases due to these two meridians that are related to the back, eyes, ears, sex organs, bone, tendon, hormones, vitality, immune system etc. By treating the blood and chi appropriately, T.C.M. can prevent or even reverse diseases because we, as T.C.M. doctors, recognize the importance of the chi and blood; if they are weak, blocked or affected by pathological factors, diseases can arise.


    Take headaches for example. From the patient's pain we are able to find out the origin of the problem. Pain at the forehead, temples, top and back of the head may indicate the chi at the following meridians are blocked: large intestine and stomach, gall bladder, liver, urinary bladder respectively. Pain is not the only indication of disease, the tongue, voice, body odor and pulse may reveal internal problems.”


    “I have discovered that Acupuncture combine with Hypnosis or Mind Body Therapy, is very effective in dealing with compulsive behaviours, eating disorders, weight problems, emotional problems (anxiety, grief, depression, phobias, stress, resentment, nervousness, low self-esteem, excessive worrying and anger, etc) and many more dis-ease’s”

    Here's just a few of the testimonials from patients of the peking herbs and acupuncute center:

    "I was sitting at his doorstep feeling like I wanted to commit suicide – I was so depressed. After one treatment I felt like a more sane normal human being and the day was looking so much brighter – it only took about 15 minutes. The best part is I feel calm."

    – Sharon Stone*, Acting Consultant

    "I Am So Excited About The Remarkable Improvements In My Health

    I have only been coming less than 2 months and my fatigue is greatly lessened and I feel better physically than I have in over 15 years. With continued treatments I expect a full recovery. I am so excited about the remarkable improvements in my health."

    - Laurie Wordie*, Housewife, Calgary


    Dr. Paul Tse is a prominent doctor of the traditional Chinese medicine, acupuncture in calgary and is a registered

    acupuncturist. He is also an author and lecturer in health and acupuncture. He has been

    successfully serving Calgarians since 1975, and has been interviewed many times by the

    news media internationally for his expert opinion


    For more information, contact our clinic for full details:



    Name: Peking Acupuncture and Herbs Centre Inc

    Address: 123-14 Street N.W Calgary, Alberta T2N 1Z6

    Phone:  403.283.7052




    Media Contact Name: Dr Paul Tse (Clinic Director)



    Paul Tse


    Source: EmailWire.Com

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    (  – December 31, 2012)

    So, Did Apple Forget Your Manual?

    What was the first thing you looked for when you opened your iPad box? Were you like me… surprised and disappointed that there was not a users manual in there?

    What people forget is that Apples’ whole model is based on “ease of use”. The statement they tried to make was that you don’t even need a manual. And, maybe that’s true if you’re just going to use your iPad as an overpriced email checker. But, it’s not just a giant iPhone.  You want to get more out of your iPad.  You want to unlock its full potential.

    Unfortunately, if no one actually shows you some of the iPad’s less-obvious tricks and tips, you’ll probably never discover them on your own. And, that is your iPad’s one BIG flaw.

    Are You Ready to Get the Most Out of Your iPad?

    Wouldn’t it be great if you had some super-geek friend who could come over to your house and show you how to do all the coolest stuff on your new iPad?. Well, now you have that geek-friend with these recorded iPad video lessons that cover every single feature and benefit of your iPad.

    How many times have you said to yourself, I haven’t used that feature yet. But, I’m going to learn someday soon. Well, today is that day.

    Check out these iPad newbie videos at:

    Why You’re Going to Love These Videos.

    You can watch your iPad Video Lessons at your own convenience. If you just watch 11 minutes a day during your ritual cup of coffee, you’ll quickly and easily gain an understanding of your iPad.

    And, the best part is you can replay and rewind the videos as often as you need. Watch the videos on your desktop computer and follow along on your iPad. Or, simply watch them on your iPad and absorb the easy-to-follow, step-by-step, tap-by-tap video instructions. At the end of your complete iPad video course, you’ll be more productive, and have more fun with your iPad. You’ll find these lessons are a tremendous return on investment that save you hours and hours of frustrating guesswork.

    So, Are You Ready to Get the Most Out of Your iPad?

    By the end of the full iPad Video Lessons course, you’ll be using your iPad like it’s your second brain. It will all become second nature. Every day, you’ll find yourself using your iPad to accomplish what you need to get done. And when your work day is over, you can sit back and have a lot of fun with your iPad too.

    Don’t let another day go by without picking up your iPad and learning how to really, really use it to its maximum potential.


    To learn more about iPad Video Lessons please contact

    iPad Video Lessons

    4009 6th Ave Ste #30

    Kearney , NE , 68845 United States



    Source: EmailWire.Com

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    FOR IMMEDIATE RELEASE ( -- December 31, 2012) Alberta, Canada -- App developer, Mobile App Direct, has created a small business marketing platform which capitalises on the power of viral and mobile marketing in a way that, for the first time in history, allows a home-operated or other small company to easily compete with even the most established of brand names in any market. The organisation develops fully customised and user-customisable apps for business owners in such a way as to afford them complete on-going control over their product, providing an astonishing arsenal of tools to reach out to clients.

    Last year, the New York Times stated that “mobile marketing is the most powerful media ever invented” and many well-known viral marketing campaigns reflect this fact. Mobile App Direct leverages the potential created by a combination of smartphones and social media in a way which is extremely affordable and user-friendly, even to someone who considers themselves a technophobe.

    The director of Mobile App Direct, Stephen Iervella, stated that “we identified the gap in the market some time ago and have since been working tirelessly to ensure that that the customizability is as easy and user-friendly as it is affordable”. Iervella went on to say that “since making our products available to the masses, we’ve already helped small business owners significantly increase their income and, I’m proud to say, have ensured that they’ve seen a considerable return on their investment. This product is the first of its kind and represents a revolution in the accessibility of highly effective mobile marketing for small businesses”.

    A Revolution in App Marketing for Businesses

    The statistics for the apparently unstoppable upsurge in the mobile marketing sector are newsworthy in their own right. Some of the highlights include the following:

    • While marketing e-mails are routinely labelled as junk, 97% of text messaging apps are read within 5 minutes of receipt

    • Since the incarnation of the app market, over 81 billion apps have been downloaded

    • Just under half (46.1%) of consumers now own a smartphone

    • The percentage of e-commerce dollars spent on smartphone transaction currently sits at 13% of ecommerce as a total, up by 11% from just two years ago in 2010

    • Over Thanksgiving and Black Friday, 24% of consumers browsed a retailer’s websites using a smartphone

    • Around 71% of mobile web traffic was generated through apps

    • Online marketplace, eBay, has capitalised on the power of mobile apps, selling just over $500 million dollars’ worth of goods last year to its 6 million-strong app customer base

    • Approximately 69% of people browsing for a business phone up that same business when they find it on a smartphone

    • Approximately 51% of people looking for a business on their mobile phone visited the location shortly afterwards

    • At the current rate of growth of smartphone popularity, it’s estimated that the number of smartphone owners will raise from the current 1 billion up to 2.1 billion by the year 2016

    • Apps for business is set to grow 1000% in the coming years

    To find out more visit


    Mobile App Direct
    Tel: 1-855-662-4532
    Located in Calgary, Alberta, Canada

    (Sources include: eMarketer, JupiterOnline, Morgan Stanley, New York Times, Borrell Associates and Mobile Marketer)

    Stephen Iervella




    Source: EmailWire.Com

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    FOR IMMEDIATE RELEASE( -- December 30, 2012)Mobileappdirect located in Calgary Canada has launched a whole new powerful mobile marketing platform that will keep small businesses and professionals not only on the cutting edge of technology, but enable them to compete with big companies and their peer competitors. Mobile marketing applications and platforms are creating a revolution in how business interacts with their customers and clients. Mobileappdirect  can create custom made mobile apps for all local businesses, religious organizations, performing artists, professionals such as Doctors, Lawyers, Realtors, and Restaurants.

    According to the The New York Times "Mobile marketing is the most powerful advertising medium ever invented"

    What’s been driving this revolution is the tremendous growth in Smart Phone sales that run Android and the iPhone OS. A new market report from Transparency Market Research published this year, reported that Smartphone sales in 2011 hit 468.9 million units, a 66.7% increase over 2010 sales of 282 million units, and sales are expected to reach 1.05 billion in 2015. Smartphone sales in the fourth quarter of 2011 beat the combined sales from the full year of 2008, the report notes.

    Amazingly, the Pew Internet and American Life Project published in 2011 found that one third of American adults or 35% own Smartphone’s. The Pew Internet Project's May survey found that 83% of U.S. adults have a cell phone of some kind, and that 42% of them own a Smartphone. That translates into 35% of all adults. This study also found that Smartphone owners are financially well-off and well-educated, with 59% of adults living in a household earning income of $75,000 or more, and 48% of those with a college degree. One of the questions Pew asked the respondents is what device they normally use to access the internet, and 25% of Smartphone owners said that they mostly go online using their phone, rather than with a computer.

    That translates into lots of affluent people on the go, who use their Smartphone’s to help them with the management of their daily life, and why it’s now critically important for small businesses, and professionals to take the time and make the effort to build a presence on the web, and engage Smartphone users with consistent mobile marketing applications.

    Mobileappdirect provides a risk free way to get started, and for a limited time are offering a free e-book on using mobile applications for business.

    The Mobileappdirect application allows users to develop viral marketing campaigns, send instant text messages, couponing, brand awareness, create  mobile ordering platforms, and different levels of support.

    Here is what two customers have said about using Mobileppdirect: Our mobile apps have had a huge impact on how we connect with our members and collect payments”

    Denny Slozberg (Lake Residence Association)

    “We got 230 downloads our first month promoting the app. The loyalty program and food ordering platform has increased  sales 17% and climbing! Thanks Steve! ” – Glen Liem (Pizza on the fly)


    To learn more about the use of an advertising and marketing platform to attract smart phones users, please visit

    Stephen Iervella


    Source: EmailWire.Com

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    "Eat less, move more". This is just one of the many catchcries used when weight loss is mentioned. It sounds simple enough, and yet studies prove it isn't.

    Losing weight was the top New Years Resolution for 2011 and will be in the top 3 again this year. Weight loss is a $790million industry and growing, in both dollar terms and the number of overweight people in the world. 

    New 'fad' diets are created weekly in an attempt to curb this growing issue but there is almost always a key ingredient missing, an ingredient that makes long term weight loss successful, and that ingredient is found within us all. It's our mindset. What's missing is how to use it effectively to support your desire to lose weight.

    One program that deals primarily with the mind is B Inspired 2's Virtual Gastric Band Program. Run over 4 weeks, this program uses hypnotherapy to remove any bad habits a client has formed over the years and replaces them with habits to support their desired shape and size. 

    Take a look back over the last 12 months. Did you begin the year with the best of intentions? Perhaps you were going to lose weight, make more money, spend more time with your family, exercise more, start a course. It could have been anything, and you gave it you all but you never actually achieved it. Life got in the way.

    This is what happens to 95% of people that go on a diet. Life gets in the way and they don't succeed, they yo-yo back up to and sometimes exceed the weight they started at. This is what happens when you only deal with the physical aspect of dieting, you may be successful in the short term but in the longer term you will fail. Unless of course you address the symptoms as well, and that's what the Virtual Gastric Band Program does. 

    Hypnotherapist, Elly Hurley says "using hypnotherapy for weight loss is like reprogramming the software on a computer. Your brain is just like a computer, and the hypnotherapy allows your brain to be rewired and reprogrammed. Think of a baby. When it is hungry it cries and gets fed. It only takes in as much as it needs and when it feels full it stops. You needs today are no different to your needs as a baby, all that has happened is you have made changes based on things you have seen, heard and felt. So all we are doing with hypnotherapy is reprogramming this, and giving you the ability to eat only what you need to satisfy your hunger".   

    If you are really serious about achieving your weight loss resolution in 2013, then what are you waiting for. Check out all of the benefits of using hypnotherapy for weight loss with B Inspired 2's Virtual Gastric Band Program. With a 98% success rate you can't go wrong. 


    B Inspired 2
    3442/642 Old Northern Road
    Dural NSW 2158


    Source: EmailWire.Com

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